Transform your idea into a global business in Otos

Rural areas are no longer synonymous with isolation; they have become spaces of innovation, sustainability, and real opportunities . Today, they combine quality of life, community, and global connection, and thanks to digitalization and artificial intelligence, any project originating in rural areas can reach international markets and multiply its impact.

What will we see in this session?

• A new paradigm : how rural areas become an ideal environment for entrepreneurship and how technology and AI allow your project to go further than you imagine.
• Where opportunities arise : local resources, unmet needs, and global trends.
• The brand as a story : learn to build an authentic brand based on origin, material and community, that connects with your audience and leaves a mark.
• Technology and Artificial Intelligence as allies : practical examples of AI that enhance content, design, management and strategic decisions.
• A clear and professional roadmap : steps to define your idea, analyze the market, plan for financial viability, structure your business, and build a basic digital presence. Everything you need to transform your idea into a sustainable and scalable business.

The best time to start a business in rural areas is now. This session can be the beginning of your journey toward an innovative, connected, and global project.

DATE AND TIME: Thursday, June 4, 2026, from 10:00 to 11:30 a.m.

PLACE: Plenary Hall of the Otos Town Hall at C/ Sant Crist, 12.

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