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22.06.2022
The Department of Commerce, in collaboration with Apymeco, the Association of Hospitality Entrepreneurs of Torrevieja and Comarca and the Casagrande Business Park, have organized a day of digital transformation for local businesses and companies.
The course, which took place today, Wednesday, at the UA campus in Torrevieja located in the Virgen del Carmen Cultural Center, lasted 2 hours, from 10:00 to 12:00. 20 people have registered, all of whom belong to local companies and businesses in Torrevieja.
The course was given by Ana María Jordá, head of the Office Acelera Pyme Chamber of Commerce. It has been carried out in two blocks, a theoretical part to learn how to successfully apply the instruments associated with the digital transformation of small and medium businesses; and the practical part with a series of real cases for immediate implementation in the establishment.
The blocks of the program have been:
- What is digital transformation in business?
- Why shouldn't I continue doing what worked for me before?
- What are the pillars of digital transformation?
- I have a very small company. Is digital transformation for me?
- How do I start implementing digital transformation in my business?
- How much will digital transformation cost me?
- Do I need to hire specialized personnel if I transform my business?
- Who should be in charge of the digital transformation in my business?
- What is the formula to succeed in digital transformation?
- How can I measure digital transformation?
Success experiences.
From the Department of Commerce, directed by Rosario Martínez Chazarra, it continues to bet in collaboration with Apymeco on innovation and the transformation of commerce and local companies.