The winning strategy for your e-commerce with Google Ads + Marketing Automation

AIM

In this session, we'll focus on how to improve customer acquisition through Google Ads, covering everything from the basics to advanced optimization strategies. We'll explain the strategy and process for designing effective campaigns for e-commerce sites with a medium to high volume of products, including the choice of ad formats and the use of remarketing. Additionally, we'll present automation strategies for both personalized content and email flows, which will help maximize advertising investment. We'll also explain various real-world actions used to attract, retain, and build customer loyalty in online stores.

PROGRAM

Global strategy for e-commerce

Customer acquisition through Google Ads

Ways to increase sales on Google

Using audiences and remarketing

Automated marketing actions:

• Catchment
• Conversion
• Loyalty

If you want more information you can click HERE