How to make a company known to the media, how to create lasting relationships with the press

08.09.2023
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When you need to publicize a professional or business project, you must be clear about the response of the Editorial Teams of the different media to the information offered to them. This is necessary, since thousands of news items reach the media every day. Due to a logical issue of lack of time and resources, not all of them can be included: this is where the media begins to construct the reality that each day presents, which differentiates one medium from another.

With new communication technologies, the media spectrum is expanding. Traditional media have introduced digital aspects to offer more specialized and much more immediate information than a few years ago.

For what we want to communicate to have an impact, we must learn to understand journalistic rhythms and the needs of journalists.

In this session we will learn the bases of effective communication.

CEEI Valencia initiative, promoted and financed by the Generalitat Valenciana, through the Valencian Institute of Business Competitiveness (IVACE), within its policy of supporting innovative entrepreneurship.

WHEN: September 14 from 09:30 to 11:30

WHERE: Banco Sabadell Company Hub

PRICE: free upon registration on the blue button.

More information at CEEI